Marketing Specialist - Content



Marketing & Communications
Posted on Wednesday, May 1, 2024

Clara is the leading spend management platform for companies in Latin America. Our end-to-end solution includes our locally-issued corporate cards, a Bill Pay product, financing solutions, and our highly-rated software platform; already being used by thousands of the most successful companies across the region.

Clara is backed by top global and regional investors such as GGV Capital, Coatue, DST Global Partners, General Catalyst, monashees, Acrew Capital, Kaszek, Citius, Canary, Citi Ventures, Picus Capital, Avid Ventures, ICONIQ Growth, Endeavor Catalyst, Goldman Sachs, Accial Capital, and prominent angel investors.


  • Develop engaging and impactful content across various channels.
  • Implement SEO best practices to enhance content visibility.
  • Develop engaging structures and copies for Clara's website creation and maintenance.
  • Contribute to the development and execution of marketing campaigns.
  • Ensure content accuracy and adherence to guidelines.
  • Contribute to social media content creation and engagement.
  • Monitor content performance metrics and provide insights.
  • Collaborate with cross-functional teams for cohesive marketing efforts.
  • Stay updated on industry trends and incorporate them into content strategies.


To create compelling content that enhances brand visibility, engages target audiences, and contributes to the success of marketing campaigns. Focused on optimizing content for SEO, staying abreast of industry trends, and collaborating effectively, my goal is to drive impactful and cohesive content strategies.

Technical Skills

  • Proficient in crafting engaging and impactful content.
  • Knowledgeable in implementing SEO best practices.
  • UX and website writing knowledge.
  • Experience in creative copywriting.
  • Ability to contribute effectively to marketing campaigns.
  • Skillful in ensuring content accuracy and adherence to guidelines.
  • Competent in creating and engaging with content on social media.
  • Familiarity with monitoring content performance metrics.
  • Strong collaboration skills for cross-functional teamwork.
  • Stay updated on industry trends to inform content strategies.
The way we do things is as important as what we do. That is why we operate on a set of carefully-identified values. They are what we expect from ourselves and each other in our day-to-day.

We value

* Clarity - Open and direct communication
* Simplicity - Pare things down to the essential
* Ownership - We're all owners and act like it
* Pride - Make quality products we're proud of
* Always Be Changing (ABC) - Continuous self-improvement
* Inclusivity - Every voice counts; we value each other for our shared mission and contributions

We are

* Shaping business finances in Latin America
* Driven by our 6 core values
* Proud of our inclusive and caring culture
* Certified as Top LinkedIn Startup

We offer

* Competitive salary & a robust stock ownership plan
* 100% flexible work model
* A set of benefits that are adaptable to your needs & way of life
* Opportunities for growth in a fast-paced environment
* A chance to shape B2B payments in Latin America and increase the region’s economic competitiveness