Locations
Denver, CO, USA
industry
Administrative Services · Advertising · Commerce and Shopping · Mobile, Platforms, and Apps · Software
Size
201-1000 employees
Stage
Series C+
founded in
2011
Founded in 2012, Ibotta is a leading performance marketing platform allowing brands to deliver digital promotions to over 200 million consumers through a network of publishers called the Ibotta Performance Network (IPN). The IPN allows marketers to influence what people buy, and where and how often they shop – all while paying only when their campaigns directly result in a sale. Ibotta pioneered a pay-per-sale model that allows brand marketers to gain market share cost effectively, only paying when their campaigns lead directly to sales. American shoppers have earned over $1.8 billion through the IPN since 2012. We work everyday in pursuit of our mission: Make Every Purchase Rewarding.
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