Senior Manager/ Manager, Growth Marketing



Marketing & Communications, Sales & Business Development
Los Angeles, CA, USA
Posted on Saturday, May 11, 2024

Realm is on a mission to bring simplicity to homeownership. From the day you buy your home to the day it is sold, there are a series of complex and expensive decisions to be made. What should you renovate? How much should it cost? Should you refinance? When does it make sense to move?

That’s where Realm comes in. With primary residences accounting for 62% of the average American’s net worth, we’re building a single destination to empower homeowners to decide what to do with their home, and then help them do those things seamlessly. And we’re starting with solving the most complex of these decisions – renovations.

Today we’ve helped 500+ homeowners navigate renovations totaling over $70M with industry-leading, proprietary data and expert guidance from our Realm Advisors. We’re on track to be a $1B+ business in the next few years, and are backed by top-tier VC firms like GGV, Lerer Hippeau, and Primary Venture Partners.

About the company

Realm is building a single destination for homeowners. We help homeowners decide what to do with their home, and then help them do those things seamlessly with a marketplace of vendors. Founded in New York City in December of 2019, Realm is backed by top investors including: GGV Capital, Atreides Management, Primary Venture Partners, Lerer Hippeau and Liberty Mutual. We've powered over >100m of renovations and helped thousands of homeowners make smarter home decisions.

About the role

Our Strategic Growth Lead will build and manage the growth of our customer base through referrals. You’ll act as an owner and a thought partner to identify and capitalize on magic moments throughout our customer journey where referrals can best occur. The right candidate for this role will feel energized by building a program, experimenting with new strategies, operating autonomously, and ultimately helping homeowners.

What you’ll do

  • Manage Realm’s customer referral program full stack - overseeing strategy, product, customer facing communications, content creation, experimentation, and measurement
  • Own the key results related to % of customers who refer and the amount they refer
  • Reporting directly to the CEO, you’ll partner closely with all department leads to identify where and how to best capture referrals
  • You’ll experiment and iterate to ensure continual improvement to our referrals program

About you

  • You have 5+ years of experience in consulting, strategy & operations, or as a chief of staff
  • You have prior startup experience and are eager to work in a self-starting, autonomous capacity - swiss-army knife
  • Prior experience building, scaling, and leading a referrals program in a consumer-facing business - building from the ground up
  • You have strong analytical skills and are able to dive into qualitative and quantitative metrics and make recommendations rooted in data
  • You are an excellent communicator and collaborator

What you’ll get

  • The chance to work at a hyper-growth venture-backed start-up bringing the “first of its kind” technology to an exciting industry
  • The opportunity to feel true purpose in your efforts by witnessing the homeowners we work with make life-changing decisions about their homes
  • The opportunity to build Realm’s presence and brand
  • A diverse and supportive people-first environment where you can bring your whole self to work
  • An environment where your voice is heard and your impact is recognized up and down the organization
  • Competitive, performance-based pay and unlimited PTO
  • Hybrid work environment: 2-3 days per week in our Culver City office with quarterly remote flex days
  • Salary Range: $150,000 - $175,000